There are many auctioneers out there. What makes them all different? A professional benefit auctioneer is going to have his own style, his own way of doing things that conveys his attitude. The way guests at a benefit auction perceive him is very dependant on his style. You are making him a spokesperson for your nonprofit organization; make sure he represents you well.
The professional benefit auctioneer is an entertainer, and should look and dress the part. Even a livestock auctioneer, selling in a dusty barn full of stinky cows, should look like a professional — in boots and a cowboy hat, of course. The audience has an expectation to go with every auction specialty and benefit auctions are no exception. Benefit auctions are an event not just a sale and the guests are there for a fun night out. Continue reading ‘Benefit Auctioneer Qualities – Number 4 Style’ »